With all the advertisements vying for people’s attention nowadays it is becoming increasingly difficult to reach potential customers. One way you can gain the upper hand is by gathering demographic information about your current clientele. Collecting this information allows you to target your marketing specifically to the kinds of people who make up your client base. Obtain this critical information easily by sending out surveys with targeted messages to your customers using our completed appointment email templates. This feature is only available for Business and Professional accounts.
Timetap has a way for you to collect that important demographic information up front, too. Using our custom fields you can create your own questions on your website’s booking form. Imagine for a second you are running a hair styling business. You would be able to add questions that are important for your business, but are not included on a standard booking form. Our custom fields give you the power to ask clients questions like “What color is your hair?” and “Do you have problems with dry hair or scalp?” giving you the power to further tailor your services to each individual client.
Once you have collected all the demographic info you need, use our client tags to label customers based on their specific demographics. Using the hair styling example from above, say you are selling a new product that improves dry scalp and dandruff problems-this way you to only those customers who would most benefit from it. Then you can send invite emails to only those clients that match the particular profile, encouraging them to book a treatment with your experts and also purchase the products! TimeTap is here to help consolidate your business processes to ensure that your customers get the most from what you have to offer.